Interview: SUE CISCHKE, Ford Motor Company, group vice president for sustainability, environment and safety engineering
By Bob Andelman
Have you driven a Ford lately? Do you need a good reason to come back to America’s automobile company? If you’re making decisions based on a company’s commitment to the environment and a sustainable future, I hope you’ll stay with us for the next 30 minutes.
Joining me in a moment is Ford executive Cischke. She’s the company’s group vice president for sustainability, environment and—no kidding—safety engineering. I’ll have to remember to ask what the connection is!
And fyi, I’m told that Sue is also the highest-ranking woman at Ford.
I first learned of Bill Ford’s commitment to building sustainable automotive products almost a decade ago. A magazine assignment sent me to a corporate conference on sustainability at a time when it was a phrase that few people yet understand. But the names that everyone was buzzing about as early adopters were Nike’s Phil Knight—and Bill Ford.
Ford has made sustainability a major principle of his time in the chairman’s seat at the company his great-grandfather started back in 1903. And today, responsibility for maintaining the Ford Motor Company’s high commitment to sustainability falls to my gust, Sue Cischke, who joins us now.
(Bob Andelman was paid a fee by BlogTalkRadio to host this commercial program.)
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Have you driven a Ford lately? Do you need a good reason to come back to America’s automobile company? If you’re making decisions based on a company’s commitment to the environment and a sustainable future, I hope you’ll stay with us for the next 30 minutes.
Joining me in a moment is Ford executive Cischke. She’s the company’s group vice president for sustainability, environment and—no kidding—safety engineering. I’ll have to remember to ask what the connection is!
And fyi, I’m told that Sue is also the highest-ranking woman at Ford.
I first learned of Bill Ford’s commitment to building sustainable automotive products almost a decade ago. A magazine assignment sent me to a corporate conference on sustainability at a time when it was a phrase that few people yet understand. But the names that everyone was buzzing about as early adopters were Nike’s Phil Knight—and Bill Ford.
Ford has made sustainability a major principle of his time in the chairman’s seat at the company his great-grandfather started back in 1903. And today, responsibility for maintaining the Ford Motor Company’s high commitment to sustainability falls to my gust, Sue Cischke, who joins us now.
(Bob Andelman was paid a fee by BlogTalkRadio to host this commercial program.)
Detach into a separate window
You can LISTEN to this interview with FORD MOTOR COMPANY group vice president for sustainability, environment and safety engineering SUE CISCHKE by clicking the BlogTalkRadio.com audio player above!
Copyright 2008 Bob Andelman. Click here for copyright permissions!Some stories may appear in unedited versions that are different from their print counterparts.
Labels: Ford Flex, Ford Focus, Ford Motor Company, Sue Cischke, Summer of Taurus, sustainability
posted by Bob Andelman at
11:34 AM
Seed Newsvine
1 Comments:
Ford is allegedly committed to sustainabilit -- as long as it doesn't interfere with profits.
In my town, Ford is ignoring its pledge to the environment. On its sustainability site, Ford promises: "It also means respecting the rights of people living in the communities around our facilities, and those of our suppliers, who may be affected by these operations."
Ford is parnering with a known polluter -Pan Am Railways - to build a 25 acre parking lot over underground wells that supply water to 15,000 people.
DESPITE a decade of opposition, lawsuits, protests, letters, congressional intervention, begging and pleading, Ford's partner Pan Am is about to pave the lot.
Pan Am Railways has one of the dirtiest track records in the business.
I'd call Ford a greenwasher - not really committed to sustainability. For more info, visit www.cleanwaterwarrior.com
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